Detailed description
Description :
MANGO is a renowned Spanish fashion brand founded in 1984 in Barcelona. It is known for its contemporary, elegant, and accessible style. Its strategy combines fashion design with sustainability and global expansion, positioning it as one of the most important fashion brands in Europe.
Mango has a strong international presence worldwide with 2900 POS in 120 countries. Mango ́s expansion plan forecasts 500 new store openings in strategic countries.
Mango has a clear competitive advantage thanks to a unique product proposition rooted in:
A UNIQUE MODERN STYLE | MULTI-GENERATIONAL
VERSATILITY | TIMELESSNESS | QUALITY
ACCESSIBILITY | SUSTAINABILITY
TARGET
Women and Men, 25 - 45 years
PRICE RANGE
RETAIL PRICE 89-119 EUR
At SILMO we present AROMAS and SOFT CREAM Capsule collections.
“Soft Cream Season” is born as a celebration of contemporary serenity. Inspired by the pastel serenity trend that defines 2026, the collection translates the language of fashion into a visual and tactile experience through eyewear.
The color palette unfolds in cream, butter, sand, soft lavender, and powder blue tones—colors that breathe calm and luminosity.
"Aromas" is inspired by today’s focus on wellness and self-care. It stems from the idea that scents shape our everyday lives, influencing our emotions and the spaces we inhabit. Each colour in the collection represents a different fragrance. The rods, with their blurred effect, evoke the stains and nuances of the ingredients that bring a perfume to life. The crystal-toned front allows light to pass through like scented air, conveying a sense of purity and lightness.
In addition, the metal core adopts a flowing, undulating shape reminiscent of the smoke rising from a candle or incense.
