The International Optician of the Year (IOA) Award is an international recognition given to opticians who stand out for their expertise, innovation and outstanding contribution to the optical industry. It is a tribute to professionals who combine passion, skill and commitment to offer quality services to their customers.

Jessica Gowing, winner 2026
Jessica Gowing has dedicated her career to improving the lives of children through expert paediatric dispensing. As Senior Dispensing Optician at Great Ormond Street Children’s Hospital in London, she combines exceptional technical expertise with a deep understanding of the unique needs of growing children and their families. Jess has a specialist interest in fitting spectacles for children with craniofacial conditions and other complex facial differences, often incorporating innovative technologies such as 3D printing to create bespoke frames where conventional spectacles cannot provide an adequate fit. Alongside her clinical work, she is a passionate educator, regularly delivering workshops and teaching sessions for ophthalmic professionals. Her commitment to innovation, education and outstanding patient-centred care exemplifies the very best of specialist dispensing.
Encouraging the sector
In an industry that is constantly evolving, it is essential to highlight the talent that pushes back the boundaries of what is possible. The IOA Awards aim to encourage opticians to excel in their profession, adopt innovative practices and offer unrivalled experiences to their customers. It is also a platform for international recognition, showcasing the efforts of opticians around the world and encouraging the exchange of best practice.
The IOA Awards ceremony is held at SILMO Paris, the industry's flagship event. The winners receive a symbolic award and international visibility, strengthening their reputation and their professional network.
Selection criteria:
Candidates for the IOA award are assessed on a number of criteria, including :- Innovation: Use of new technologies and practices to improve service and products.
- Professional Excellence: Technical competence, quality of advice and customer satisfaction.
- Community Involvement: Positive contributions to the local community and the promotion of visual health.
- Sustainable Development: Ecological initiatives and sustainable practices integrated into daily activity.


