SILMO is continuing its international expansion with the launch of SILMO Riyadh, a major new event to be held from 2 to 4 April at the Riyadh International Convention & Exhibition Center (RICEC). Designed as a strategic platform for the entire optics and eyewear industry, this new event responds to the rapid evolution of the vision care market in the Middle East — and opens up a significant new territory for international optical professionals.

SILMO Riyadh: a new international platform for the optics and eyewear industry

With SILMO Riyadh, SILMO marks a new chapter in its international development. By establishing a presence in the Saudi capital, the organisation confirms its determination to position itself at the heart of high-potential markets and to deliver platforms that are ever more closely aligned with the global challenges facing the sector.

The ambition: to drive synergies, encourage exchange and accelerate development opportunities across the industry — bringing together manufacturers, distributors, healthcare professionals and innovators from across the region and beyond.

Saudi Arabia: a strategic, high-growth market for the optical industry

The optical market in the Middle East is estimated at more than $7.6 billion, with Saudi Arabia alone accounting for $2.2 billion — and annual growth of 8% to 10% positioning the region among the most dynamic in the world for the sector.

A capital city undergoing rapid transformation, Riyadh is emerging as a major hub, bringing together a dynamic ecosystem of manufacturers, distributors and healthcare professionals. For international industry players, it is a market that now demands attention.

A unique format: business, science and innovation under one roof

What sets this eyewear trade fair apart from others in the region is its hybrid structure. SILMO Riyadh brings together four complementary pillars:

  • SILMO Riyadh, showcasing the international offering
  • The 6th World Congress of Optometry (WCO)
  • The annual congress of the Saudi Society of Optometry (SSO)
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  • OptiVision, a platform dedicated to local stakeholders

    • By combining product discovery, scientific content and high-level networking, this format creates an environment that supports collaboration and highlights innovation — serving the full spectrum of professionals in optics and vision care.

Diagram of the different actors of SILMO Riyadh

Strong partners for an ambitions rollout

SILMO Riyadh is built on a strategic collaboration with the Saudi Society of Optometry (SSO), a well-known educational and scientific society.

This alliance ensures a strong local presence, combined with SILMO’s international expertise in creating high value-added professional events.

Through this launch, SILMO confirms its determination to position itself at the heart of high-potential markets and to deliver platforms that are ever more closely aligned with the global challenges facing the sector

"With SILMO Riyadh, we are opening a new platform of expression for the optical and eyewear industry, at the heart of a region undergoing profound transformation. This event is designed to build lasting bridges between local and international stakeholders, in the service of innovation and vision care."
Amélie Morel
President of SILMO Paris
Amélie Morel, presidente of SILMO Paris

Who is SILMO Riyadh for?

For manufacturers, distributors, optometrists and visual health professionals looking to expand their industry knowledge, grow their network and develop their business in the Middle East: SILMO Riyadh is designed to meet their needs. With an offering that combines a trade fair, a scientific congress and a dedicated local platform, the event stands as a must-attend destination to stay informed, connect and explore new business opportunities.

FAQ

  • When and where does SILMO Riyadh take place?
    • SILMO Riyadh takes place from 2 to 4 April 2027 at the Riyadh International Convention & Exhibition Center (RICEC), Saudi Arabia.
  • What makes SILMO Riyadh different from other optical exhibitions in Saudi Arabia?
    • SILMO Riyadh is far more than a trade fair. Bringing together a leading international exhibition, the 6th World Congress of Optometry (WCO), the annual congress of the Saudi Society of Optometry (SSO) and OptiVision, a platform dedicated to local industry players, the event offers a unique experience where business, science and innovation converge.
  • Who attends SILMO Riyadh?
    • SILMO Riyadh is aimed at all professionals in optics and visual health: manufacturers, brands, distributors, optometrists, ophthalmologists, retailers and industry experts. A truly international platform for exchange, the event brings together local, regional and international players around the key issues, innovations and opportunities shaping the market.
  • How can I register or participate in SILMO Riyadh?
    • Registrations will open at a later date. Please complete the form below to be among the first to hear when registrations open.
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