Throughout the four days of the show, SILMO TV journalists were on hand to report live on all the latest developments in the sector and ensure that visitors did not miss any of the key moments of the event. Thanks to expert analyses, personal accounts and reports, professionals were able to keep abreast of the latest developments at SILMO Paris, and will also be able to follow SILMO news broadcasts throughout the year to keep up to date with the latest trends and innovations in the optical sector.
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SILMO news - April 2025

Welcome to your monthly programme dedicated to the latest news from the optics and eyewear industry, ‘SILMO news’. This month, Laurent Beretta, mentalist and speaker specialising in customer experience, will reveal his keys to triggering the ‘wow’ effect and thus boosting customer loyalty.

And don't miss our new CSR column, ‘Les idées reçues!

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SILMO TV - SILMO Paris 2024

Discover the highlights of the show and meet the industry's professionals and experts!